Custom Car Launches | RestoMod South Africa
A Custom Car Launch is a professionally produced media release for a completed build. It combines editorial storytelling, professional photography, and video to showcase a car, the workshop, and the craftsmanship behind it — all released as a single, coordinated launch.
This is not social media posting. It’s a proper launch moment for serious builds.
Who Custom Car Launches Are For
Custom Car Launches are designed for workshops, builders, and serious owners who want their completed build presented at a higher level.
- Custom car and restoration shops
- Hot rod and muscle car builders
- 4x4, overland and off-road workshops
- High-end private builds
- Workshop demo or flagship builds
Launches are curated and scheduled to maintain editorial quality.
What’s Included in a Custom Car Launch
- Full editorial feature car article on RestoMod.co.za
- Professional photography of the completed build
- Main feature video showcasing the build
- Short-form video clips for Reels, Shorts and TikTok
- Release across RestoMod’s social and media platforms
- Permanent online reference you can share with clients
Photography and video scope is agreed upfront based on location and build complexity.
How a Custom Car Launch Works
We keep the process structured and professional so you get a proper launch without friction.
- Initial discussion via WhatsApp to understand the build and your goals.
- Planning of photography, video, and editorial angle.
- Production of images, video and written content.
- Coordinated release across RestoMod platforms.
- Ongoing reference you can use in sales, proposals and marketing.
Why Workshops Use Custom Car Launches
- Showcase workmanship in a credible, third-party format
- Differentiate from social-media-only competitors
- Give customers confidence before they commit to builds
- Create permanent marketing assets
- Position the shop at a higher professional level
Investment
Custom Car Launches are scoped individually based on the build, location and production requirements.
Investment typically starts from R18,000, depending on photography, video, travel and deliverables.
